Campaign Brand Explained

The Campaign Brand Explained

As a marketer, I knew choosing the right tone for the campaign brand would make all the difference as we try to grow our audience.  So I recruited a crack team of designers, and got to work.  Here are some of the decisions we made. Affordances…
Love Letter to Arizona

Campaign Announcement Speech - A Love Letter to Arizona

Arizona, not only is it your birthday as a United State, but it’s Valentine’s Day.  And seeing that it’s such an important day, I want to give the greatest gift I'm capable of giving: my love.  Will you trust me with your heart by electing…