Entries by Noah

Launch Week Media Roundup

We announced a week ago today, and created quite a stir.  Here’s a rundown of everything, and what we thought.  Posts are in roughly chronological order.  My favorite piece so far was probably the one from Fox News, although it could have been even better if they’d had me on! From KTAR: @AZGov2018: I will […]

The Campaign Brand Explained

[This article was about the original campaign brand, which launched in February 2017, but was changed in December 2017] As a marketer, I knew choosing the right tone for the campaign brand would make all the difference as we try to grow our audience.  So I recruited a crack team of designers, and got to […]